The concrete reality of a digital blackoutThe smell of wet concrete usually signifies progress in a city, but for a local business owner, it is the smell of a physical…
How to Monitor GMB Changes You Didn't AuthorizeThe smell of wet concrete always reminds me of a plumbing client in downtown Chicago who lost everything because of a suite number.…
The morning rain hits the pavement outside a small plumbing shop. I smell the wet concrete and the metallic tang of old pipes. I see the sign in the window,…
Why 80% of Your Business Profile Views Never Result in a Single Call In the world of local search, there is a metric that many business owners celebrate, yet it…
Why Relying on Automated SEO Tools Often Leads to Map Pack Drop-offs Why Relying on Automated SEO Tools Often Leads to Map Pack Drop-offs It is a phenomenon I see…
Why Relying on Average Rank Tracking is Hiding Your Actual Maps Visibility Gaps Why Relying on Average Rank Tracking is Hiding Your Actual Maps Visibility Gaps If you are a…
The Exact Reason Your Profile Views Aren't Turning Into Phone Calls You log into your dashboard and see a number that should make you celebrate: 5,000 views this month. Your…
The Free Tools We Use to Spot Google Business Profile Ranking Gaps If you are still looking at a single ranking number and feeling satisfied with your digital presence, you…
Why High Rankings Mean Nothing if Your Click-Through Rate is Tanking You’ve done it. You’ve checked your local rank tracker, and there it is: your business is sitting pretty at…
Why Your Local SEO Agency Reports Success While Your Phone Stays Quiet It is the first Monday of the month. You open your inbox to find a PDF report from…